March Madness, Betting, and Why Investing Isn’t Gambling

A basketball going through the hoop during a fast-paced game, capturing the excitement of the sport.

By Kaylie Wise

As March Madness has now wrapped up, chances are you’ve heard plenty about sports betting. In my own family, my cousin was all in on UCLA’s women’s team this year and walked away feeling pretty good about her prediction skills. Stories like that are everywhere right now, highlighting just how mainstream betting has become. With its growing popularity, it’s worth pausing to revisit an important distinction between gambling and investing, especially as the line between the two can sometimes feel blurred.

Liz Ann Sonders, Managing Director and Chief Investment Strategist at Charles Schwab and a trusted research source we often reference, recently published a thoughtful piece exploring this topic. She breaks down why owning productive assets and investing with discipline is fundamentally different from placing a bet, and why that difference matters more than ever. It offers a helpful way to think about risk, discipline, and what actually drives long-term outcomes.

You can read the full article here: Gambler’s Blues: Betting Isn’t Investing

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